Two free lessons with Gabi Rolon

Ads, cold email or content? Stop guessing where to start.

Use AI to compare customer-acquisition options against your offer, budget and available time, then choose a practical first test.

Inside my free community. No purchase required.

Four options to compare, not the only ways to find customers.

01Cold calling
02Cold email
03Paid ads
04Organic content

Everybody has a favorite marketing channel. Your business needs a reason to choose one.

Maybe referrals have carried your business so far. Maybe you are ready to try something new but do not want to waste money or spend every spare hour marketing.

Start with your offer, your buyer and the resources you actually have.

Two lessons

Two short lessons, one practical first test.

01
Understand the real tradeoffs.
Compare cold calling, cold email, paid ads and organic content against money, time, your offer, your buyer and urgency. These are four options we will explore, not an exhaustive list of acquisition channels.
02
Work through your options with AI.
Watch Gabi use AI live to compare costs and tradeoffs for a real, anonymized business. See which assumptions need checking, then use the process to choose your own first test. AI helps organize the comparison, you make the final choice.

The process

From your situation to a test you can run.

Business context

offer
buyer
budget
time
urgency

02Compare four channels
03Check costs and assumptions
04Manageable test and measure

AI can help compare options. It cannot predict your results or guarantee leads.

Outputs

What you walk away with.

01
A first channel, with a reason.
Choose a starting point that fits your current situation.
02
Costs and assumptions to check.
Separate what you know from what you still need to verify.
03
A manageable test and what to measure.
Decide what you can commit and what evidence will help you choose the next step.

Takeaway

I’ll test _ because it fits my offer, buyer and resources. I’ll check _, commit _ and measure _ before deciding what to do next.

About

Gabi Rolon, founder of Intentional Visionary Media.

I run Meta ads for clients and teach business owners how to understand the process, make informed decisions and use AI to help with the work.

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These two free lessons are being recorded for the existing free community alongside AI Business Mastery lessons.

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Ads, cold email or content? Stop guessing where to start.

Everybody has a favorite marketing channel. Your business needs a reason to choose one.

Two short lessons, one practical first test.

Understand the real tradeoffs.

Work through your options with AI.

From your situation to a test you can run.

What you walk away with.

A first channel, with a reason.

Costs and assumptions to check.

A manageable test and what to measure.

I’ll test ___ because it fits my offer, buyer and resources. I’ll check ___, commit ___ and measure ___ before deciding what to do next.

Gabi Rolon, founder of Intentional Visionary Media.

Let’s make your first test make sense.

I’ll test _ because it fits my offer, buyer and resources. I’ll check _, commit _ and measure _ before deciding what to do next.